Research Participants in Ghana
Besample is an online platform that helps researchers recruit participants in Ghana.
Need help with your Ghana sample?
Ghana for your research: Overview
Through Besample, you can get direct access to a reliable pool of research participants in Ghana for local surveys, longitudinal studies, cross-cultural comparative studies, and other academic research.
- Region
- Sub-Saharan Africa
- Population
- 31 million
- Income Group
- Lower-middle income
- GNI per Capita
- $2,320
Ghana Participant Pool: Demographics
Besample gives you access to pre-screened research participants and survey respondents in Ghana based on your target criteria.
Sample Statistics
- Available Sample Size
- ~2000
- English Proficiency
- 88%
Age Breakdown
- 18–24 years
- 35%
- 25–34 years
- 51%
- 35–44 years
- 13%
- 45–54 years
- 1%
- 55–64 years
- 0.22%
- 65–74 years
- 0.07%
- 75+ years
- 0%
Gender Distribution
- Female
- 37%
- Male
- 63%
- Non-binary / Other
- <0.05%
As an additional service, Besample supports targeting beyond basic age and gender, including education level, parenthood and age of children, relationship status, ethnicity, religion, sexual orientation, and other participant characteristics.
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Why Study Ghana?
Ghana offers a useful setting for studying social and economic change in West Africa. Expanding urban areas, increasing internet access, and changing patterns of work and communication are reshaping everyday social and economic life. This makes Ghana relevant for research on technology adoption, digital behavior, economic decision-making, social attitudes, communication, and changing social norms.